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Just a year ago there was hype about the Metaverse. Major banks such as Standard Chartered, HSBC, DBS have spent millions acquiring land for virtual brunches in the Metaverse. And JP Morgan even becam...
SME owners often face the challenge of adapting business strategy to a highly dynamic environment while simultaneously managing day-to-day financial operations. It's like Formula 1 racers, where only ...
According to Fenergo estimates “poor customer experience” is costing financial institutions $10 billion in revenue per year. 36% of financial institutions have lost customers due to inefficient or slo...
Choosing the right fintech designer and UX consultant for a financial company's digital product is crucial for building a great service and a solid and positive financial brand image. The Pareto princ...
There is a lot of controversy surrounding the Customer Journey Map (CJM/UJM) and its methodology. Some consider it a useful tool in the development of digital services, while others are convinced it i...
Customer engagement in banking refers to the interactions and relationships between a financial brand and its customers that cultivate a sense of loyalty, involvement, and investment in the bank's pro...
As we step into 2024, the financial industry faces an array of challenges that demand a reevaluation of the way users interact with financial services. Users now expect more than just seamless functio...
Is it possible to remove friction and improve mobile banking usability in just a few days? Many believe it requires a significant amount of time and financial investment. But that's not true. You can ...
Huge budgets are spent on promoting products that users do not need, and that are not easy and pleasant to use. Product designers and user experience specialists often work under marketing departments...
The rapid development of digital technology is making new demands on financial brands. Marketing methods that used to work perfectly only a decade ago, don't deliver the expected results anymore. Ther...
The most discussed topic of the year at the recent Web Summit 2023 in Lisbon was Artificial Intelligence. Many experts have expressed different opinions, excitement and concerns about the impact of AI...
In recent years there has been growing discussion on the ability of financial institutions to adapt their services to the expectations of digital-first customers. What should financial businesses cons...